Position: Marketing Manager
Company: Map My Customers
Post Date: August 28, 2017
Job Description: Founded in 2015, Map My Customers is the most powerful field sales productivity platform on the market. It enables outside sales teams to supercharge productivity, stay engaged and close more business.
Our mission is to make your work life easier and more efficient. We pride ourselves on developing a software product that is not only intuitive and simple to use, but delightful as well. We are big believers that well-crafted technology and automation tools can significantly improve everyone’s work output.
Map My Customers is seeking a Marketing Manager with a strong track record of increasing brand awareness and driving inbound leads. This position reports directly to CEO and is responsible for employing a cross section of tactics to achieve marketing goals (email, video, content, events, webinars, PPC, SEO, etc.)
Responsibilities:
Executing marketing initiatives with CRM partners (Microsoft Dynamics, Infusionsoft, Zoho) to ensure full ROI from integrations
Leveraging social media to build bridges with influencers and for social selling
Creating, promoting and running webinars
Composing written content including blog posts, case studies, sales collateral, etc.
Overseeing all paid programs including Google Adwords, iOS advertising, etc.
Designing sticky, shareable content that resonates with target audience (infographics, blog posts, ebooks, memes)
Setting up email campaigns and building landing pages to aid in lead generation
Qualifications:
3-5 years B2B marketing experience (preferably at SaaS/software provider)
Strong digital experience: Adwords, SEO, retargeting, display advertising, etc.
Experience working in fast paced environment and “wearing many hats”
Ability to work independently and be a self starter
Strategic thinker with ability to execute
Familiarity with HTML
Knowledge of graphic design software (a plus)
If interested, please send cover letter and resume to matthew@mapmycustomers.me.
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