Communications & Marketing Manager – Dix Park Conservancy
Be a part of creating Dorothea Dix Park as a place for everyone – a transformative public space for community, wellness, celebration, and resilience that will enrich our quality of life in North Carolina. This park will transform individual lives and will be essential to ensuring a livable, sustainable, and attractive region for generations to come.

Position Description
This manager level position oversees the marketing and communication efforts of the Conservancy as the voice in support of Dorothea Dix Park. This person will manage and design consistent messaging across all brand channels bridging together leadership, marketing, development, and culture communications to create a unified organizational presence. This position will support leadership in using narrative to connect the past, present, and future to increase awareness and affinity and facilitate insight, meaning, and purpose. A successful candidate will have a great eye for design, a passion for story and narrative structure, a skillful understanding of data reporting and analytics, and a deeply personal approach to linking the personal and the professional.

Position Responsibilities
• Coordinate and execute external communications strategies across the organization
• Manage, coordinate, and oversee digital and print/traditional communications (website, social media, email campaigns, etc.)
• Design, produce, and print publications (materials, bulletins, brochures, etc.)
• Serve as brand steward managing design, typography, and overall visual identity in the online and offline spaces
• Prepare, manage, and build out communications assets including social media, media releases, and website, oral histories, case studies, community presentations, newsletters, etc.
• Manage media relations and develop contacts with media community members, influencers, and community leaders to achieve objectives and outcomes
• Collaborate with partners (including the City of Raleigh) and committees to coordinate communication strategies and social media campaigns
• Accomplishes organizational objectives by supervising staff, including organizing, assigning, and monitoring work processes
• Manage, design, and track digital marketing initiatives (including search engine optimization, Google Analytics, Google AdWords, Facebook advertising)
• Track engagement across various platforms to inform data-driven decisions to improve content and grow awareness of Conservancy vision, purpose, and objectives
• Develop and manage communications budget to meet strategic and financial objectives
• Identifies communication needs and researches communication technologies and engagement tools
• Monitors and administers assigned service contracts, promotion budgets, and/or procurement processes for required materials
• Staff support for board committees where appropriate
• Other duties as assigned by President/CEO

Education and Experience
• Bachelor’s degree in communications, marketing, or a related discipline
• 5-plus years of communications, marketing or public relations or related experience
• Experience managing digital content across various social media platforms
• Supervisory experience preferred
• Non-Profit experience preferred

Competencies
• Ability to work effectively with teams, manage responsibilities, and meet deadlines
• Excellent writing, editing, proofreading, layout, and design skills
• Platform/program proficiencies: Microsoft Suite, Constant Contact, Adobe Suite, Google Suite, YouTube/Vimeo, Facebook, Twitter, Instagram, Squarespace or similar Web Platforms
• Excellent verbal communication and presentation skills
• Experience with digital marketing, across media platforms

https://www.ncnonprofits.org/job-postings/communications-marketing-manager-0