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3 Factors that Drive Consumer Behavior
In today’s crowded market, it often seems like consumer buying behavior is constantly being leveraged by incentives and rewards. And although it might look like these factors could be driving a lot of sales on the outside, it made me question; how important are customer-facing reward compared to other factors of the brand or company? […]
2019 Awards Banquet Recap & Photos
Many thanks to all of the guests who joined us at Transfer Co. on Tuesday, October 29, 2019, to celebrate the best in professional communications that Raleigh-area practitioners have to offer!
RSVP: RPRS Holiday Networking Social
It’s time to RSVP for our annual holiday social! This year’s event will take place on Tuesday, December 10, 6-8 p.m. at the new Dram & Draught in Downtown Raleigh at 1 Glenwood Avenue.
JOB ALERT: Digital Content Producer
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JOB ALERT: Marketing and Communications Specialist
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Personal Branding vs. Company Branding – What are the differences?
Since I just finished creating brand guidelines for my current employer, I spent a lot of time researching and looking at other companies’ guidelines. However, while doing so I increasingly kept asking myself “What’s the difference between personal branding vs. company branding?”
The Age-Old Debate: Agency or In-House?
Whether you’re looking to make a career move or simply craving personal insight…this blog is for you.
JOB ALERT: Director of Membership Marketing and Annual Giving
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RPRS Speaker Nets $6 Million in Funding for Software Business
Back in February, we had the pleasure of hosting Jesse Lipson, founder of Real Magic and its contact-based app Levitate, for our monthly lunch and learn program.
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